We present the
Art of Fragrance
Like all arts, perfume builds a bridge between being human and immortal - the strong attraction of fragrances.
We see ourselves as curators of the art of perfume. In our carefully compiled gallery of fine perfumes, we present the most individual brands in a unique and inspiring way.
What we offer
- Detailed training documents and brand portraits
Intensive training for brand launches
Incentive activities and sales promotions
Regular personal in-store support, product promotion and brand presentations by our sales team
Participation in selected trade fairs like the Global Art of Perfume / Premium / Excense / Pitti Fragrance
Events with perfumers
Public Relations - editorial & advertising (print and online media)
Strict authorization processes for online stores
Focused strategies to secure the price level
Consulting for customers and perfumers
Social Media content & postings on various channels
Promotions with influencers & bloggers
Social Media campaigns (e.g. raffles & events)
SOCIAL MEDIA & ONLINE MARKETING
Design & editing for promotions, incentive campaigns, PR & social media
Video Content production for brands
Photography & Design
CONTENT PRODUCTION & DESIGN
Early on, at the very beginning of the development of the Niche Market, Frank Weckesser founded the Aroma Company in 1998. Since 2001 he has been managing the company together with Frank Köhler.
We see ourselves as ambassadors for our brands in our region. These brands are characterized by a coherent and authentic brand concept, uniqueness and very high fragrance quality. We like brands that have a "cutting edge".
Our customers include selected, owner-managed perfumeries, leading beauty and concept stores as well as department stores with exclusive lifestyle character. We serve the DACH region (Germany, Austria and Switzerland).
We understand success in a multidimensional way: in addition to turnover, it also includes the importance of a high-quality and selective brand portfolio and the associated selection criteria. The following question is also interesting: What is the vision of a brand? Does a brand have a soul through inspired artists and teams who are fully committed to developing the brand? The soul of a store also plays a role: What do customers feel and experience when they shop in the store? How much do customers appreciate the emotional and professional competence of the sales team?