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We present the
Art of Fragrance
Like all arts, perfume builds a bridge between being human and immortal - the strong attraction of fragrances.
We see ourselves as curators of the art of perfume. In our carefully compiled gallery of fine perfumes, we present the most individual brands in a unique and inspiring way.
What we offer
- Detailed training documents and brand portraits
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Intensive training for brand launches
TRAINING
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Incentive activities and sales promotions
INCENTIVE CAMPAIGNS
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Regular personal in-store support, product promotion and brand presentations by our sales team
SALES
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Participation in selected trade fairs like the Global Art of Perfume / Premium / Excense / Pitti Fragrance
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Events with perfumers
EVENTS &
TRADE FAIRS
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Public Relations - editorial & advertising (print and online media)
INHOUSE PR
& MARKETING
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Strict authorization processes for online stores
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Focused strategies to secure the price level
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Consulting for customers and perfumers
STRATEGY &
CONSULTING
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Social Media content & postings on various channels
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Promotions with influencers & bloggers
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Social Media campaigns (e.g. raffles & events)
SOCIAL MEDIA & ONLINE MARKETING
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Design & editing for promotions, incentive campaigns, PR & social media
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Video Content production for brands
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Photography & Design
CONTENT PRODUCTION & DESIGN
OUR STORY
The BEginning
Early on, at the very beginning of the development of the Niche Market, Frank Weckesser founded the Aroma Company in 1998. Since 2001 he has been managing the company together with Frank Köhler.
AMbassador
We see ourselves as ambassadors for our brands in our region. These brands are characterized by a coherent and authentic brand concept, uniqueness and very high fragrance quality. We like brands that have a "cutting edge".
OUR CUstomers
Our customers include selected, owner-managed perfumeries, leading beauty and concept stores as well as department stores with exclusive lifestyle character. We serve the DACH region (Germany, Austria and Switzerland).
OUr STORY
SUCCESS IS
MULTIDIMENSIONAL
We understand success in a multidimensional way: in addition to turnover, it also includes the importance of a high-quality and selective brand portfolio and the associated selection criteria. The following question is also interesting: What is the vision of a brand? Does a brand have a soul through inspired artists and teams who are fully committed to developing the brand? The soul of a store also plays a role: What do customers feel and experience when they shop in the store? How much do customers appreciate the emotional and professional competence of the sales team?
